Hilton’s new systemwide promotion is very much like its last one. And the one before that. There’s no shame in repeating an offer, if it’s a particularly generous one. What’s being reprised here, however, wasn’t worth getting excited about the first time; and it still isn’t.

Offer Details

Between May 1 and August 31, Hilton HHonors members can earn double HHonors base points for every eligible stay.

RELATED: New Wyndham Bonus: A Free Night (Almost) After 2 Stays

Registration is required.

Deal or No Deal

As with its predecessors, the best that can be said of this offer is that it’s refreshingly straightforward. Every stay counts, at every HHonors hotel, for a full four months, and there are no day-of-the-week restrictions. It is a bonus, but it hardly qualifies as a high-value bonus.

For Hilton loyalists, this promotion may be just enough to keep them in the fold. For others, there are more compelling hotel bonuses to be found elsewhere.

Reader Reality Check

Are double points a game-changer for you?

After 20 years working in the travel industry, and almost that long writing about it, Tim Winship knows a thing or two about travel. Follow him on Twitter @twinship.